Triple-I Appoints Head of Member Experience and Business Development


The Insurance Information Institute (Triple-I) has announced the appointment of Sondra Fry Benoudiz to the newly created position of Head of Member Experience and Business Development.

“Sondra Fry Benoudiz brings decades of proven association management experience to the Insurance Information Institute,” said Sean Kevelighan, CEO of Triple-I. “Sondra also has extensive knowledge of our industry, having previously worked for another insurance trade association and as a licensed insurance agent.”

Benoudiz is a former Membership Director for the Professional Insurance Agents Association of Pennsylvania, Delaware and Maryland. She joins Triple-I from the Personal Care Products Council in Washington, DC, where she served as Director of Marketing and Business Development. Benoudiz will be based at Triple-I’s office in Arlington, Va., and will report to Kevelighan.

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“The Insurance Information Institute is uniquely positioned in the association market,” said Mr. Benoudiz. “Triple-I is a trusted source of unique, data-driven information and derives the bulk of its financial support from insurers and reinsurers who join Triple-I as member companies. Recruiting new members is one of my top priorities, but retaining members is just as important. Responding to the needs of member companies is essential to the strength of any association.


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