Statistical Surveys Inc. and Spader Business Management, the leading enabler of 20 groups in the RV, Powersports, Marine and Trailer industries, announced a new partnership that will allow Spader to leverage data from statistical surveys to help its member dealers better understand their position in the market. and trends. Statistical Surveys is part of a unique portfolio of Trader Interactive marketplaces for buying and selling recreational vehicles, including RV Trader, Cycle Trader, ATV Trader, PWC Trader, Snowmobile Trader and Boatline.
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“Trader Interactive has long been the leader in our industries when it comes to digital markets and now, with the addition of statistical surveys, they are a vital source of data that can help our dealers improve their operations,” said John Spader. , president of Spader. Business Management. “We strongly believe that by using this data, we can help our dealers increase their market share and increase their profitability.”
Trader Interactive’s market share data enables dealers to understand how they are performing against competitors in the market and identify growth opportunities through a strategically targeted product mix and price range for specific areas of specific market. While the partnership begins with market share data in the recreational vehicle and powersports verticals, the two organizations hope to expand the partnership to include additional verticals and the broader range of data assets from Trader Interactive, including prices and daily market data over time.
“We are thrilled to partner with John and the Spader Trade Management team to help dealers better understand their markets,” said Lori Stacy, CEO of Trader Interactive. “Both companies know that data is critical to helping dealers understand risk and opportunity, and we’re excited that this partnership provides Spader’s enablers with additional tools to help our mutual customers.”
As part of this partnership, Trader Interactive data experts and Spader facilitators, trained in the effective use of this proprietary data, will work in the field with dealers in their 20 group facilitations as well as through through consultancy work.
If you would like to learn more about the benefits of this innovative new partnership and would like to speak with a representative, contact John Spader at (605) 339-3616 or [email protected] or Scott Stropkai at (616) 901-8335 or [email protected].