Lisa Waks joins Cumulus as SVP/Digital Partnerships & Business Development


Cumulus Media has announced the appointment of Lisa Waks as SVP/Digital Partnerships & Business Development.

Waks joins Cumulus from TED Conferences, where she was responsible for global media partnerships, strategy and operations. She also spent fifteen years at Scripps Network Interactive in a number of roles, including Vice President of Digital Sales and Business Development, Director of Strategic Partnerships, and Head of Western Region Sales.

Cumulus Media (NASDAQ: CMLS) today announced that Lisa Waks has joined the company as Senior Vice President, Digital Partnerships and Business Development, leading Cumulus’ content acquisition strategy and content pipeline development. Podcast Network, with a focus on personality-driven brand franchises in the News; business, money and technology; Sports; and entertainment verticals. Waks reports to Suzanne Grimes, President, Westwood One and EVP, Corporate Marketing, Cumulus Media, who oversees the Cumulus Podcast Network.

Waks brings over two decades of expertise in creating revenue streams through strategic partnerships and new product development. As a pioneer in the digital video space, she is responsible for developing cross-platform opportunities across print, television, experience and audio.

Prior to joining Cumulus Media, Waks was responsible for global media partnerships, strategy and operations for TED Conferences, where she grew their digital business, streamlined operations and launched the TED audio collective. Previously, she spent nearly 15 years at Scripps Network Interactive (now part of Warner Bros. Discovery) where she developed cross-platform revenue streams and new business ventures, including launching a website and a video lifestyle network. Waks began his career at Condé Nast with the creation of their web properties.

“Lisa is a trailblazer who has spent years building new businesses, creating new revenue streams and forging successful and lasting partnerships,” Grimes said. “We’re thrilled to have her bring that fire and focus to Cumulus to help us continue to expand the Cumulus Podcast Network with innovative, engaging, and unique content that is sought after by listeners and partners alike.”

“I am delighted to begin the next chapter of my career with such an old and prestigious organization. Cumulus is best in class, leading the audio industry with a wide range of voices and premium content,” added Waks. “I believe in the power of the spoken word, and through smart collaborations we will succeed in deepening connections and community.”


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