The program aims to develop expertise in the digital sector for a competitive advantage
The University of East Anglia (UEA) has expanded its curriculum with the introduction of a Master of Science (MSc) in Digital Business and Management. This one-year, full-time program aims to meet current employment needs created by the digitization of business and craft skills for future competitive advantage.
This course will instill knowledge and skills to manage digital transformation and digital business advancement; and prepare students for a wide range of professional roles such as management and leadership, consulting and contracting for all types and sizes of businesses; and be an entrepreneur and create new digital businesses. Students will be introduced to digital commerce, digital markets, different types of contemporary and emerging digital technologies, and digital transformation.
Course eligibility criteria
The baccalaureate is compulsory. Students in business, management, marketing, computer science, information systems, economics, law or psychology can apply. Students who have a deep interest in the implications of digital technologies for business and management and strong verbal, written and visual communication skills are eligible to apply for the program. Students must have an Academic IELTS of 6.0 overall with a minimum of 6.0 (minimum 5.5 in only two components with 6.0 in the others).
For more information on applying for these courses, students can visit the official website.