Questex Appoints Tea Industry Veteran Ellainy Karaboitis-Christopoulos Business Development Manager for World Tea Conference + Expo

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/EIN News/ — NEW YORK, May 11, 2022 (GLOBE NEWSWIRE) — Questex Tea industry veteran Ellainy Karaboitis-Christopoulos is appointed new business development manager for the World Tea Conference + Expothe most influential event in the global tea industry, and News from the world of tea, the premier source of news and information for the international tea community. In his new role, Karaboitis-Christopoulos will be the main contact for all exhibitors, sponsors and advertisers, helping them increase their presence in the industry and reach key buyers.

“I’m so excited to be working with the tea community again,” said Karaboitis-Christopoulos. “I’m especially excited to be working with the internationally acclaimed World Tea Conference + Expo. The event is the only platform that brings together professionals from all levels and all areas of the tea industry. It is the only gathering where buyers can meet tea producers and leading suppliers from around the world and sample new teas before ordering. It is the only event that gives the tea industry access to significant vertical market buyers to do business with, in addition to in-depth education to strategize for future growth. I look forward to meeting tea business leaders, leading brands, producers and suppliers from around the world as we prepare for the World Tea Conference + Expo 2023.”

Karaboitis-Christopoulos has almost 15 years of experience in the tea industry. Previously, she led the Specialty Tea Institute (STI) – the educational division of the Tea Association of the USA – overseeing the STI certification program, corporate training, membership and association travel at origin. She had the opportunity to experience the magic of the tea leaf in person, by traveling and meeting tea growers and producers from all over the world. Most recently, she worked as Conference Operations Manager with Questex’s Wellness Group, focusing on the International Beauty Show and the International Aesthetics, Cosmetics and Spa Conference. Additionally, she has worked with Questex’s Hospitality Group on Bar & Restaurant Expo and World Tea Conference + Expo operations.

Tim McLucas, Group Vice President Bar & Restaurant at Questex, said: “We are delighted to welcome Ellainy to the World Tea team. His experience and expertise in the tea industry makes him the ideal person to support tea brands, tea suppliers and other tea-related businesses through the World Tea Conference + Expo, as well as World Tea News. The annual tea industry event – ​​along with its news and information site – offers companies valuable opportunities for growth and development.

According to Karaboitis-Christopoulos, the tea has captured the attention of consumers in recent years in North America, fueled by the health and wellness benefits of the leaf. In fact, in 2021, Americans consumed nearly 85 billion servings of tea, or more than 3.9 billion gallons, according to the Tea Association of the USA.

“Besides being the second most consumed beverage in the world after water, and having so many variations of tea, the health benefits of tea are beyond amazing,” noted Karaboitis-Christopoulos. “Consumers are better informed about what is healthy and what they are ingesting into their bodies. That is why it is so important for tea and tea-related companies to increase their presence and connect with consumers. Of course, the World Tea Conference + Expo is at the center of it all, especially for brands looking to break into the North American market in a big way.

The next World Tea Conference + Expo will take place March 27-29, 2023 in Las Vegas at the Las Vegas Convention Center. The event will again be co-located with Bar and Restaurant Fair, the largest and most influential gathering of bar and restaurant owners and operators in the country. For recent events in 2022, over 10,000 attendees gathered for the combined exhibits.

To learn more about the World Tea Conference + Expo and World Tea News, visit WorldTeaExpo.com and WorldTeaNews.com (Be sure to sign up for your free newsletter subscription on the site). To reserve your exhibition space or become a sponsor or advertiser, contact Ellainy Karaboitis-Christopoulos at ekaraboitis@questex.com.

About Questex
Questex helps people live longer, better lives. Questex brings people together in markets that help people live better: travel, hospitality and well-being; industries that help people to live longer: life sciences and health; and the technologies that enable and power these new experiences. We live in experience economy – connecting our ecosystem through live events, surrounded by data insights and digital communities. We offer experience and concrete results. That happens here.

Media Contact
Michelle Osborne
Questex
mosborne@questex.com

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